Category: Blogging and Business

  • 10 Reasons To Start A Gaming Blog

    10 Reasons To Start A Gaming Blog

    Have you ever wanted to start a gaming blog? Well, here are the 10 Reasons To Start A Gaming Blog. Video games are the ultimate fun. You become the hero of your own story. With video games, you have the power to rule the world. It’s no wonder why so many people use video games as an escape from reality. When you can become a soldier, catch Pokémon, or create your own town then the player feels powerful.

    A blog is something you create to help other people. So if you make a gaming blog then you can share your expertise with the world. Video games connect us to other geeks who want to have fun. Gamers are laid back. If you enjoy gaming and would like to make it a career than blogging is for you.

    You might have heard that blogging takes time to be profitable. Anything worth creating will take time to work. Starting a gaming blog is a way for you to share your love of gaming with others in a new way. Here are the top 10 reasons to start a gaming blog.

    Affiliate Disclosure:

    Since I share awesome products with people like you, naturally my content may contain affiliate links for products I use and love. If you take action (i.e. subscribe, make a purchase) after clicking one of these links, I’ll earn some coffee money (or game time *gasp*).

    As an Amazon Associate, I earn from qualifying purchases. For more information, please refer to Paid for Advertising.com which explains affiliate marketing in more detail.

    10 Reasons To Start A Gaming Blog

    10. Fun

    via GIPHY

    Gaming is a lot of fun. Any gamer can spend hours running around a world. Video games are like virtual amusement parks and they provide hours of entertainment. As a gaming blogger, you’ll want to focus on making your blog fun. A blog is like an online magazine. The best way to spread fun is to have a social media presence. Facebook, Pinterest, and Instagram are great places to begin. A gaming blog should be so fun that people want to revisit your website again and again and share it with their friends. The more interactive the gaming blog is then the more people will return. Fun is the most important part of a gaming blog.

    One way to show how fun your blog is is by using Pinterest. An epic looking pin can go viral on the search engine and bring in lots of traffic. Pinterest is one of the best ways to drive traffic to a new blog. You can use automatic schedulers like Tailwind to ensure that your Pinterest pins are being posted. What’s awesome about Pinterest is that it’s a search engine. So any Pinterest pins you create can also show up in a Google search. On Tailwind, the blogging community shares each other’s pins. Connecting with other gaming bloggers is truly the highlight of any day. All of you are spreading fun and Pinterest is a fantastic way to do it.

    9. Friends

    alt="can you play world of warcraft for free? - elwynn forest"/>

    Number nine in the 10 reasons to start a gaming blog is friends. You make a ton of friends when you start blogging. Some of your new blogging buddies will also become game buddies. Joining Facebook groups for fellow bloggers is a great way to share game tips and blogging strategies. Making a unique blog doesn’t have to be hard. When other bloggers see how much work you’ve put into your business they’ll want to connect with you. Some gaming bloggers decide not to blog and instead focus on selling games.

    Companies like 3DArt can build you a custom website. So if you’re interested in selling games then 3DArt is an invaluable part of your process. Running a blog is a small business. A small business owner has complete control of their success. Gamers are interactive, loyal, and creative. You’ll want to be sure to make a wonderful first impression. 3DArt will be sure to give your website the polish it needs.

    You’ll want to use services like spocket in order to sell products worldwide. Spocket is a dropshipping platform. Dropshipping allows you to sell products from a website without holding any inventory. So your website can make it easier for people in different parts of the world to access certain goods. When you make a sale you keep a certain percentage of the profit. Dropshipping is another way to help fellow gamers get a hold of games they wouldn’t normally be able to buy.

    8. Success

    alt="10 reasons to start a gaming blog - brewfest chowdown"/>

    Blogging is about success. A gaming blog is no different. Your goal is to make a gaming blog so fun and interactive that people will visit it as much as they play their favorite games. Success is measured in different quantities. You may consider your blog successful once you have 100 visitors a day, but someone else might consider their blog a success after they’ve made sales. Your business goals determine how success is measured for you. As a small-business owner, you need to outline a business plan. ONce you know what your business goals are then success becomes easier to achieve.

    A successful blog needs a good host. All websites require a web host to run. A web host is a server in which your blog runs on. The best hosting makes a website run quickly and smoothly. There are two kinds of hosting. One is shared hosting which means there’s more than one website on a server. The other is managed hosting which gives your blog it’s own dedicated server and faster results. You need to determine what type of host is best for you. All hosting companies have a monthly fee. So remember to not only factor in website speed but to also consider your budget.

    Success Continued

    alt="play free games"/>

    A shared host is when a website has the same server as other websites. Some shared hosts are better than others. If you don’t have a good shared host, then when the website gains loads of traffic this can cause it to slow down which results in frustration for visitors. Shared hosts are more affordable though. We’ve all been on websites that move at a snail’s pace and it’s not good. Web hosting companies like Bluehost, Siteground, and Hostgator offer shared hosting services. Both hosting services start $3.95 per month, and they’re both specifically created for WordPress blogs.

    A managed host can provide you with better customer service. They also may provide backups for your blog and your website may have its own server. WP Engine, Kinsta and Liquid Web are great managed hosting options. All three managed hosting platforms start at $30 a month. Kinsta’s service is top-notch and the server load speed is fast. Warcraftlover runs on Kinsta’s servers. When you choose a host to pick the best one for your needs. A new blog may not need a managed host right away. In the beginning, your focus is on building authority and traffic.

    7. Help

    via GIPHY

     Starting a gaming blog gives you the chance to help. On your blog, you can share unique tips and tricks for the most popular games. Visitors will appreciate learning your best gaming hacks. Helping is one of the main reasons to start a blog. It takes time to realize that your blog isn’t for you. You create your blog for your readers. Blogs are like an online magazine, so visitors come to your blog looking for something. If you’re naturally good at helping others than blogging will come easily to you. To give the best help you’ll need to market your blog effectively.

    You’ll want to create a mailing list. Mailing services like AWeber and Constant Contact can help you manage your mailing list and provide you with a place to save all of your email contacts. From their website, you can design emails and schedule them to be sent out weekly. Keeping in contact with your audience will encourage them to visit your blog often.

    Marketing services like GetResponse provide professional email templates for your mailing list. The company also provides landing pages, autofunnels, and webinars. A landing page helps you to get emails for your mailing list. Auto funnels are click funnels, and it’s a marketing strategy that can help you make sales. Webinars are great for teaching other people how to do something. So you could create a webinar explaining how to fix common blog issues and how to generate more traffic.

    6. Freedom

    alt="patreons"/>

    Number six in the 10 reasons to start a gaming blog is freedom. Running your own blog is a small business. As a small business owner, you have the freedom to work on your blog whenever you please. Freedom is one of the main reasons to start a blog. You’ll be able to work anywhere in the world, and you can play all of your favorite games. As a blogger, you can create business connections in the gaming and entertainment industry. These connections allow you to offer valuable suggestions to your readership.

    With all this freedom comes responsibility. As a blogger, you will become an authority in your niche. Eventually, readers will turn to you to hear your opinions. They will also buy products that you suggest. You have a responsibility to suggest the best products and services to your readers. Building trust with your readers can take time. So you want to be sure that what they see is what they get. All it takes is about 100 dedicated fans to spread the word about your website. Your blog could take off in an explosion of traffic if you treat your audience right.

    Owning a gaming blog allows you to promote brands unique to your niche. By signing up for affiliate companies like Shareasale and Awin.com you can earn a commission by joining programs that have gaming products. Affiliate companies make it easier to connect with popular retailers like Gamestop, Amazon, Target, and Walmart. These retailers have the most epic gaming gear. So you can suggest the best gaming PC or the must-have holiday gifts for gamers.

    5. Creativity

    alt="10 reasons to start a gaming blog - archimonde"/>

    Having a gaming blog brings out your creative side. Gamers love being interactive so coming up with ways to engage them is super fun. Quizzes, games, and puzzles can be added to your website to add a level of spice. You’ll want your visitors to spread the word about how awesome your gaming blog is. Try to remember what types of websites make you come back. It’s probably a combination of design, information, and fun. When you master the right combination for your blog then you should see a spike in traffic. To get your creative juices flowing be sure to hook up with fellow gaming bloggers.

    If you’re not the creative type though be sure to check websites like Fiverr. On Fiverr, you can find freelancers who will make creative projects and designs for your blog. A freelancer could design custom artwork for your blog, or you could hire a freelancer to help you produce articles. Some freelancers are experts in social media management, Pinterest, and SEO. All of your business needs can be met at an affordable price. Just remember to read the reviews before you trust anyone with your blog. You want to make sure only the best quality services are being rendered for your website. As long as your gaming blog is creative, then it’ll appeal to the gaming community.

    4. Opportunity

    alt="10 reasons to start a gaming blog - burning crusade kael'thas fight"/>

    Having your own gaming blog gives you unique opportunities. You will be able to attend gaming events. Gaming bloggers are sometimes able to sample new games before they hit the market. Sometimes you may receive free products to review. You can also do collaborations with other bloggers. A collaboration can grow your traffic, especially if you write a guest post for another blogger. Guest posting allows you to get your name out there. So you want to hook up with other bloggers when you can. Opportunities are plentiful and you want to make yourself available to receive them.

    When you’ve been blogging for a while you can make connections with sponsors. Sponsors give you the opportunity to earn more cash and to promote awesome products. As a gaming blogger, you could connect to programs and companies that are affiliated with your niche. As an example, Warcraftlover is about World of Warcraft. So this blog can suggest brands like Blazingboost which helps players reach the max level, and gear up their toons for end game content. Other brands you can suggest are Chairs4Gaming which offers high-quality chairs and desks for gamers. By applying the coupon code SPYELLS22 you can receive a 10% discount. Gamefly is another great service to suggest because gamers can rent video games at an affordable price. There’s also G2Deal which gives gamers excellent deals on digital products like Xbox Live Cards and anti-virus software. You’ll want your blog to be as good as it can be so you don’t miss out on any opportunities which come your way.

    3. Knowledge

    alt="10 reasons to start a gaming blog - nazjatar"/>

    Starting a gaming blog means you can spread knowledge. If you’re knowledgeable about building gaming computers then you can teach your readers how to do it. You could partner with retailers like NVIDIA and suggest the parts to build the best gaming PC. Then you could write a how-to piece explaining how to build a gaming computer with pictures and infographics. Not everyone who plays games is tech-savvy so your wisdom on this topic will benefit them greatly. Knowledge is a valuable asset because people are always looking to learn something new. You want readers to come to you for your knowledge and expertise. If you know the difference in sound quality for gaming headsets then you have valuable information to share.

    Gaming sometimes receives a bad reputation. People who don’t game may believe gamers are lazy or unmotivated. As a gamer you know that’s not at all true. Running your own gaming blog gives you the chance to show your love for games and your work ethic. It requires knowledge of the SEO (search engine optimization), advertising, and writing. You also have to learn how to network. In order to be successful though, you’ll probably want to know how you rank in Google. Companies like Semrush will tell you your Google rankings. They are used by industry professionals like eBay and HP. Semrush can help you be more visible on Social Media. They can spot new opportunities to help your blog grow, and Semrush can help you create buzzworthy content. Knowledge is power especially when you’re running your own blog.

    2. Inspiration

    alt="darkmoon faire"/>

    Owning your own business gives you inspiration. You can also be inspiring to others. Writing a gaming blog means that you’re following your passion. There are countless paths in life we can take to achieve success. By running a successful blog you’re a small-business owner. Success relies on how hard you work and how fast you master the skills of SEO. In order to be inspiring to others, you’ll need to stay inspired yourself. There’s no magic formula for writing an inspiring gaming blog. Hard work and dedication is all you need to achieve success.

    Warcraftlover began because I wanted to be my own boss. So writing about World of Warcraft was a no-brainer. Your inspiration for starting a gaming blog could be different. Discovering what inspires you to begin your blog will help you keep going. Blogging can be a difficult job. Not everyone understands the work it takes to run a small business. For those who do understand the work and dedication to create a great website, you’ll inspire them to pursue their passions too. Keep working hard on your dream and you will see the fruits of your labor.

    1. You Want Too

    via GIPHY

    The final reason to begin a gaming blog is that you want too. Blogging is a career choice that’s not easy. You’ll work long hours. Sometimes you’ll have to bring your work with you on vacation. What makes blogging worthwhile is that you know you’re providing value to your readers. A blog isn’t an online diary. Your blog is a place to help other people. It doesn’t matter if you’re writing a gaming blog or a lifestyle blog. When you decided to begin blogging, you’re sending a message to the world that you have a big heart. Blogging isn’t something you do to make money. Your focus is to help other people. If you accomplish your goals of helping your readers then the money will follow.

    Your number one priority is to make sure your blog has a focus. You’ll want to be sure that your readers know what to expect when they visit your website. Consistency is the key to being successful. Once you figure out what works then make it a point to replicate it. Being a successful blogger isn’t a mystery. What creates success in this field is hard work. If you don’t get the word out about your website then you won’t receive visitors. You can’t only rely on SEO to have a great website. Social media is just as important as SEO. A lot of blog traffic will come through popular social media websites.

    Pin me!

    Want to turn your gaming hobby into a career?

    10 Reasons To Start A Gaming Blog

    What Now?

    alt="stormwind"/>

    The next step is to think about why you want to start a business. Your reasons may not be the 10 reasons to start a gaming blog. In business, it’s important that you have a clear idea of what you want to do. If you don’t have a niche and a clear direction for your blog it won’t work. Businesses require goals. You have to ask yourself what is it that your audience wants. Blogging is first and foremost about helping others. If you focus on monetizing your blog too soon then it may crash and burn. Your priorities must always be on your readers.

    Most visitors to your website won’t return. Your goal is to convert some of them into regular visitors. Publishing consistently and creating quality content is the first step. Once you’ve earned the trust of your audience, then many of them will spread the word about your website. Word of mouth is a powerful motivator. Your gaming blog should be high-quality so visitors feel comfortable suggesting your website to their friends. Enticing them to return with giveaways and freebies are a fantastic idea. Engaging your visitors are always the most important step. By adding quizzes and other interactive content to the website than returning visitors have something to do if you have published a new article.

    If you desire to start a gaming blog you’ll do fine. Blogging may not be the faint of heart, but it certainly takes a large heart to blog. Check out how to start a profitable gaming blog to help you get going.

    Thank you for hanging out at my Hearth.

    Happy Hunting,

    Spyells

     

  • How To Make A Profitable Gaming Blog

    How To Make A Profitable Gaming Blog

    How to make a profitable gaming blog is a hot topic. Gaming is a million-dollar industry. As a gamer, you’re probably wondering how to turn your hobby into an income. Check out the 10 reasons to start a gaming blog. Making money with a gaming blog is fairly simple. We’re going to go over the basics of starting a blog in this post. Before you can learn how to drive traffic, increase conversions, and SEO (search engine optimization) you need to create your website first.

    You don’t want to promote a blog that has no content. In the early stages of blogging, your main focus is deciding how you want your brand to look. Gaming is going to be your niche, but you can always narrow that down. There’s no reason why you can’t write your blog on a specific game. You’ll want to consider the audience size for whatever blog you’re trying to create. The audience needs to be large for you to make a profit.

    Planning your blog, in the beginning, will increase your chances of success. Blogging is a business. When you decide to become a blogger you’re making a choice to help others. It’s important to place yourself in the minds of your readers. You need to figure out what they need. By writing for the readers you’ll be providing them with value. Value is what will keep them coming back to your website. You want to make sure your website is easy to navigate. If your blog doesn’t run smoothly then readers won’t stay on the website. The majority of website visitors will leave a page if it takes longer than 3 to 5 seconds to load.

    Affiliate Disclosure:

    Since I share awesome products with people like you, naturally my content may contain affiliate links for products I use and love. If you take action (i.e. subscribe, make a purchase) after clicking one of these links, I’ll earn some coffee money (or game time *gasp*).

    As an Amazon Associate, I earn from qualifying purchases. For more information, please refer to Paid for Advertising.com which explains affiliate marketing in more detail.

    How To Make A Profitable Gaming Blog

    Where To Begin

    1. Pick a Niche
    2. Register a Doman and choose a Host
    3. Install WordPress
    4. Pick a Theme and Customize your Blog
    5. Add Necessary Plugins
    6. Write Your First Post

    Let’s Break Down Each Step

    1. Pick a Niche

    via GIPHY

    The first step in how to make a profitable gaming blog is to pick a niche. As you’ve already decided to make a gaming blog that is your niche. But, the broader the niche the more competition you have. Competition isn’t exactly a bad thing, because you want to know there’s an engaged audience looking for your content. Your goal is to stand out from the other gaming bloggers. Find a micro-niche within the broader niche to increase your chances of making conversions. A micro-niche will give you the ability to become an expert in your field.

    A conversion is what you want your audience to do. When a visitor comes to your website each article should have a specific purpose. You might be writing a game review, but what do you want your visitor to do? Are you trying to make a sale, or are you looking for them to sign up for your newsletter? Having a micro-niche can help because if there are fewer bloggers talking about your area of gaming then more readers will flock to your website.

    Examples of A Micro-niche:

    • Building Gaming PCs
    • Analytics (examining the state of the gaming industry such as stock trends, etc.)
    • Specific Games (especially if the game has a large following)
    • Gaming Chairs
    • Video Game Reviews and Product Reviews
    • And much more!

    Within the gaming niche, you could become an expert on many specific topics. As long as you can provide value to your readers, and you’re able to suggest products and programs they can use it should work. Your niche is the first thing you should be thinking about when you want to start a blog. If you know what the direction is for your blog then you’re already on the right track.

    2. Register a Domain and Choose a Host

    alt="how to make a profitable gaming blog - kinsta"/>

    The next step in how to make a profitable gaming blog is to choose a domain name for your website. A domain name should be something easy to remember. You want readers to not only return to your website but to also suggest your blog to their friends. In order to have domain authority with Google and other search engines, it’s better to own your own domain.

    Some hosting providers like Bluehost will provide you with a free domain when you pay for their hosting services. Bluehost and Siteground are good hosting companies for first-time bloggers. When you’re just now starting your website you’ll want to keep costs low. Your website traffic will take time to grow so you won’t need to worry about joining managed hosting companies like Kinsta or Liquid Web from the beginning. It can take up to 6 months to a year before you began to make a real profit. So you’ll want to factor in the budget. There are two types of hosting websites. One is shared hosting and the other is managed.

    What to Look For in a Good Host:

    • Support
    • Speed
    • Price
    • Security
    • Ease of Use

    What is shared hosting?

    alt="how to make a profitaable gaming blog - siteground vs bluehost"/>

    Shared hosting is when your website is run on the same server with other websites. When your website is new shared hosting should be fine. Most shared hosts are cheaper than managed hosts. A shared hosting website like Bluehost or Siteground may only charge $3.95 a month. With that price, you receive a free domain for a year and an SSL certificate. An SSL certificate makes it possible for your website to send encrypted information between a web browser and a web server.

    What is managed hosting?

    alt="how to start a profitibale gaming blog - liquid web vs kinsta"/>

    Managed hosting is when your website has it’s own server. A managed host usually has faster website speed. They may offer backups to protect your website data. Managed hosts have better customer support. So you’ll receive a more hands-on experience if you have questions. One problem with managed hosting is the cost. Managed hosts like Kinsta and Liquid Web start $30 a month. The price is determined by how many website visitors you have. A website with more traffic will need a better server.

    3. Install WordPress

    WordPress is considered the best option for running a blog. There are other options including Blogger and Wix, but most bloggers use WordPress. As a result, WordPress has thousands of plugins created to help your blog run smoothly. A plugin is like an App for your blog. Some plugins are a necessity like your SEO plugin which allows search engines to find your website. Other plugins are optional.

    To install WordPress, you’ll need to follow the instructions from your hosting provider. You should be able to log into your hosting website and install your WordPress from there. Be sure to speak with customer service if you have any questions. If you’re transferring your website from a different host you’ll also want to speak with customer support to avoid any problems.  A transfer can cause problems with your website, so you want to make sure everything will be okay.

    How To Make A Profitable Gaming Blog Continued

    4. Pick a Theme and Customize your Blog

    alt="superb themes"/>

    What to look for in a good theme:

    • Ease of use
    • Matches your niche
    • Menus are attractive and not clunky
    • Free vs. Paid
    • Good customer service

    After WordPress has been installed it’s time to choose a theme. As a gaming blogger, you’ll want your website to be visual. A good idea is to check out popular gaming websites and pay attention to how they’re designed. You want your readers to connect to your blog’s identity. WordPress has themes for you to download, but there are companies that make themes for WordPress blogs. A couple of suggestions for you to try is Superb Themes and Elegant Themes. Both websites offer WordPress specific themes.

    Some themes are free. Premium versions of themes are of better quality. It’s not easy to find a free theme that doesn’t have an error of some sort. Hosting isn’t the only thing that matters when it comes to your readers. If your theme is hard to navigate they might give up and leave your website. A theme should always match your niche, be simple, and give your blog a unique look. All themes can be customized.

    After you choose your theme you’ll want to decide what colors and fonts to use. You’re giving your blog it’s own unique identity. Readers will be able to recognize your brand by the little touches you add to your blog. The look of your blog can also seep into your marketing efforts like creating Pinterest pins that match your brand. So you want to put thought into how your blog is going to look. There’s a certain feeling you want your visitors to have by coming to your website.

    5. Add Necessary Plugins To Your Website

    alt="how to make a profitable gaming blog - plugins"/>

    Plugins are like apps for your website. Some plugins are a necessity for your website to function. A plugin every website needs is for SEO. SEO means search engine optimization. An SEO plugin ensures that your website can be found by search engines. Your website will need to have meta-tags and meta-descriptions. All websites need to submit a sitemap to search engines. The best SEO plugin to use is Yoast SEO. Yoast does more than make your website discoverable by Google. The plugin also offers advice on what your posts are missing. For example, if your content is lacking a keyphrase then Google won’t rank it. Besides Yoast SEO another option to use is All In One SEO.

    How to Add WordPress Plugins To Your Website

    To install a WordPress plugin you need to visit the admin area of your website. You can find the admin area at https://yourdomain.com/wp-admin. When you log into your admin panel you’ll want to view the menu on the left side of the screen. Repeat the steps below for any plugin you add to your website.

    Step by step

    • 1. Visit the admin area of your website: https://yourdomain.com/wp-admin
    • 2. Find the ‘Plugins’ section in the menu
    • 3. Click ‘add new’ plugin
    • 4. Type ‘Yoast SEO’ in the search plugins toolbar
    • 5. Click ‘install now’ under the Yoast SEO
    • 6. Then click ‘activate’

    6. Write Your First Post

    alt="how to make a profitable gaming blog - writing a post"/>

    Now that you’ve got the basics of how to make a profitable gaming blog it’s time to write. Content is the number one reason visitors will return to your website. As a gaming blogger, most of your content will be focused on that niche. Your first post won’t be your best because it takes time to learn what makes quality content. Knowledge of SEO and other technical factors of running a blog will also take months of practice. At this stage, your focus should be on producing content.

    To write a blog post you’ll need to visit the wp-admin area of your website. In the left menu, you should find a section labeled posts. If you click on that section you’ll see ‘add new’ at the top of the page. Before you write your post to be sure to pick your keyphrase. A key phrase is what visitors type into Google when they have a question. The best way to ensure you’re choosing the right words is to use a keyphrase tool like Semrush.

    Semrush will tell you how likely a key phrase is to bring in traffic. Your goal is to choose a key phrase that’s a low hanging fruit. You don’t want to pick something like ‘the most popular video games’ because everyone is writing that. The higher the competition is for a keyword, the more likely your website will end up on page 5 of Google. Page 5 is no man’s land. A keyphrase should have the potential to rank highly because people are searching for it, but not many bloggers are using it.

    Write your first post continued

    When you’ve determined what your keyphrase is then you can begin your post. Yoast SEO will tell you at the bottom of the post whether or not your SEO is good. If the smiley face is red or orange then you need to follow the instructions Yoast is giving you. Those instructions will help your blog rank better in search. Each post should use H2, H3, and H4 headers. The headers make Google happy so use them. Every post also needs a meta-description. Yoast gives you the option to include your snippet at the bottom of the post. Be sure to include your key phrase in the meta-description.

    What if you can’t think of anything to write?

    Don’t worry if you can’t think of anything to write. Work on other parts of your website first. Each blog needs an about page, an affiliate disclosure, and a privacy policy. A first post could simply be an introduction to the website and what you hope it will accomplish. As a blogger, your job is to help others. No matter what part of the gaming niche you’re focused on, try and find out what your audience wants to know. Write several posts on it and eventually, you’ll begin to see traffic.

    How To Make A Profitable Gaming Blog

    Extra tips

    via GIPHY

    Now you know the basics of creating a profitable gaming blog. Blogging takes time to master. Don’t be discouraged if your traffic is low for the first six months. As a new blog, Google doesn’t trust your website. Every website goes through the Google sandbox. After six months to a year, your website should begin to see traffic growth. Relying only on Google isn’t a good strategy. Google changes it’s algorithms all the time. Many bloggers have been hit by famous Google updates like Penguin or Panda. When Google updates its algorithm it forces you to learn new SEO strategies to get your content in front of your audience.

    One way to get around this is by using Pinterest and pay-per-click advertisements. Pinterest is a search engine, not a social media website. A Pinterest pin has a key phrase, an eye-catching image, and a link to your blog. The best way to use Pinterest is by using schedulers like Tailwind. Pinterest isn’t a miracle worker though, and it can take a few months before you see real traffic gains. At least with Tailwind you’re able to connect with other bloggers. Fellow bloggers share each other’s pins which can put your pins in front of more people

    Pay-per-click (PPC) advertisements are Google and Bing Ads. When you run a PPC campaign you want to use Semrush to figure out which key phrases will be most successful. Bing Ads are easier to use than Google Ads because Google doesn’t accept as many advertisements. Keep the bids low. The goal is to gain as much traffic to your website as you can without spending too much money. PPC campaigns are something a beginning blogger wouldn’t be ready to use right away. Every business will require an investment, but before spending money on advertising be sure your website is ready.

    If you have any questions please leave a comment below and I’ll help you out. Thank you for hanging out at my Hearth.

    Happy Hunting,

    Spyells